Ready for true customer experience?

We design (digital) services that areTrueX design

Our hearts and minds for customers and design

We are designers, passionate about experience design. The result: products and services that your customers love.

Made with great pleasure:

An accelerator for innovation

Service design in the startup world

Innovative services and business models for ING Labs Innovative services and business models for ING Labs

Accessible for every citizen

'Work and Income' portal

Man kijkt naar robot die op zijn laptop staat Man kijkt naar robot die op zijn laptop staat

Simple management through the use of big data

Improved apps for cattle farmers

Online herd management and design-driven organization for CRV Online herd management and design-driven organization for CRV
For many years, Informaat has been a reliable and strategic partner of ING in the field of customer experience. The experienced experts work closely with and at ING.

Jeroen Smeets

Chapter Lead UX
ING

Telling figures

41+
current long-standing client relationships
80+
driven UX professionals
2570
projects since our start
329000
days of digital design

Do you want to find out more?